NOA Academy

SGS, as a NATRUE approved certifier, will introduce the framework of NATRUE standard, explain the process and procedure necessary to obtain a NATRUE certificate covering two key topics, document verification and production audit.

The standard of ISO 14021:2016 Environmental labels and declarations — Self-declared environmental claims, specifies the requirements for self-declared environmental claims, including statements, symbols and graphics, regarding products. It further describes selected terms commonly used in environmental claims and qualifies their uses.

Queenie Tse

Ms. Queenie Tse is specialized in cosmetic regulatory affairs across international markets for over 10 years. Within SGS, she is a technical services manager, as one of the global technical team member in cosmetics and hygiene unit. She has strong knowledge in cosmetic product compliance, facilitates technical alignment across different sites within the global network, and is an active speaker in technical training internally and externally.

Don Lee

Mr. Don LEE is a team leader for business development, marketing & account servicing in the area of auditing, certification and training for over 18 years in SGS. He has been assisting more than 1000 international and local buyers and suppliers in understanding and certifying more than 30 quality management systems across different industries. While new expectation now from the trend of sustainability and ESG (Economic, Social & Governance), Don and his team are providing auditable, measurable & training solutions to the market to adapt the emerging requirements and operation pain points in different industries with solid track records.

The presentation mainly introduces Hong Kong’s health supplement market and its general regulation including nutrition labels and governing laws.

The market research conducted by Hong Kong Health Food Association and University of Hong Kong is concluded precisely, revealing a constant increase in market size and average consumption. In addition, the research reveals the rising awareness in immune-related supplements due to COVID-19 outbreak.

As we face challenges such as aging population and climate change, we have to take these factors into consideration for the development of new health supplements. Through digital transformation and taking up supplier responsibilities, we hope to deliver better and more sustainable products to the general public.

Miss Joanne Cheung started as a registered pharmacist in Hong Kong and is a member of the Royal Pharmaceutical Society of Great Britain. She has extensive experiences in health, beauty and pharmacy industries and covered operational, sales & marketing roles in her career.

She then set up a pharmaceutical trading company for medicine and health supplements. She is the Managing Director of these two companies, which involves formulating and implementing company policies.

She is currently the President of Hong Kong Health Food Association. She works closely with the government to ensure strict control of the safety and quality of health supplements, and foster the well-being of the public. She also facilitates collaboration with statutory government agencies to explore industrial opportunities in the new normal and expand industrial development in local, the Greater Bay Area and other countries.